Located in Philly's University City neighborhood at 3816 Chestnut Street
Handdrawn Font
I had so much fun with drawing the font for Em Oi. Tuan gave me the creative freedom to go wild, and that is my favorite type of project. I wanted it to be as unique and memorable as it was timeless.
Fun & Funky
"Em Ơi" is a playful and familiar Vietnamese greeting that translates to "Hey, Darling" in English. This warm and lighthearted tone became the foundation for the brand’s identity, influencing its theme throughout.
The Website
I used their Wix account to design a simple website that fit the playful vibe of the rest of the branding.
Interior Design
They wanted to update their location at a budget and using the foundation of what they already had. This is a mock up of those ideas that were put into play.